Utah Internet Marketing – Outsource or In-house?

If you live in the beehive state or have recently visited Utah for the first time you might have noticed a youthful quality within the state. In Utah-especially in college towns-there is an entrepreneurial energy that keeps new businesses (and the experienced) in the hot skillet of competition.

Utah Internet Marketing: The Competition is Hot

Online virtual reality is becoming just as competitive or more so than it’s offline counterparts. Utah business men and women are competing for top rankings and widespread advertisement campaigns. Utah Internet marketing campaigns are tough competition especially since online virtual mediums are in an almost constant state of change.

If you are a Utah business owner, it can be difficult to decide which Utah Internet Marketing company is the best Internet marketing company for your particular needs or whether or not you should consider an in-house Utah Internet Marketing option instead. This article is designed to help provide you with the information you need to make a more educated decision.

Looking to Outsource Utah Internet Marketing Services?

If you decide that you want to outsource your Internet marketing campaign to a Utah Internet marketing company, it’s going to be more difficult to “keep tabs” on your company’s Internet marketing projects. So…….when you go looking for a proactive Utah Internet marketing company you need to make sure you have the right information and the right people underway in your own company first.

Make sure your company is ready for outsourced Internet Marketing executing the following steps:

  1. Find someone within your own company who can manage and consistently check up on the progression of your Internet Marketing campaign. Essentially, this “marketing” person doesn’t have to be a full time marketing employee. An energetic and ambitious employee who normally works in research, HR, as a consultant, in sales or even in accounting might have a hidden flair for marketing and may enjoy watching, tracking and reporting the progress of the campaign. He or she must spend a good portion of his or her working hours keeping in touch with Internet marketing employees, staying abreast of SEO and PPC projects, contributing to blogs and taking time to approve SEO content. This might seem like an obvious expedient but but you might be surprised how many companies essentially leave their marketing process in the hands of a Utah Internet marketing company of which they know very little. This can damage a campaign even if the Internet marketing company in question is conscientious of providing the services they are contracted to provide. Simply put, almost any Internet marketing company is likely to grease the “squeaky” client wheels and if you aren’t calling, checking up, asking questions and confirming launch dates, it’s very likely that your company will receive second rate services.
  2. Decide exactly what it is that you want your website to accomplish. Whether you want visitors to buy products, make inquiries or submit information via your website, you need to know your goals and the respective priorities that will help you reach them.
  3. Decide how much you want to spend. Your budget will determine the range of prospective Utah Internet marketing companies you can work with. Spending more will not necessarily get you better service or results so it is important that you know how much you want to spend. That way, you can select the best Utah Internet marketing company within your price range without getting unduly distracted.

Start Looking for a Utah Internet Marketing Firm

Once your own company is prepared to invest in an Internet marketing campaign, it is important to look for a Utah Internet marketing firm that has the following five characteristics1:

  1. The Utah Internet marketing company you select should be able to promise you something. Internet marketing sales persons might be quick to say that Internet marketing companies can never promise any thing since so many Internet marketing services are variable in nature. In a sense they are correct, but if they can’t give you a promise of generalized progress over a given amount of time, it isn’t likely that they are trying hard enough to win your patronage.
  2. Does their site rank well? This is important since they are after all an Internet marketing company. Ask them which keyword phrases they rank well for and take a look at their online material. Their sales persons may be slick and polished but if their website is less than helpful it’s not likely that you have found the Utah Internet Marketing company that is going to do your website the most good.
  3. If a company can’t guarantee a certain amount of satisfaction (defined satisfaction) then forget it and move on to another company.
  4. Choose a company that is willing to explain their services to you. Some companies enter the world of Internet marketing without understanding what exactly their Internet marketing firm will do to recruit links for their site. Not knowing the basics can get your company in trouble.
  5. Look for a company that prides themselves on their market research capabilities.

In-House Utah Internet Marketing

If you like getting your own hands in the action then perhaps in-house Internet marketing is the game you should play. In-house marketing is beneficial in the sense that you have complete control of your Internet marketing process. It also means that when things get “tight” you can suspend your campaign and not be penalized for late payments.

Whether you go in-house or take the route of outsourcing, investing in Utah Internet marketing is important for almost every kind of Utah business.

1 The five characteristics are taken from the following online article:
http://www.salemglobal.com/website-marketing-choosing-seo-firm.php

The Internet Marketing Autopsy

Introduction

The “Death Of Internet Marketing” report was created and distributed by Mike Filsaime a couple of years back. This article was actually written a couple of days after it was released, but has been residing on my site until I pulled it off. Anyway, DOIM was one of those reports that actually got many people talking. Yet, because of the way it was marketed, I think it got a few people thinking about it, but probably not enough. Even this year, people aren’t doing what they need for their business, and I honestly don’t care if it is online or offline.

Well, Mike says “Internet Marketing Died”. So here’s Stuart Tan’s autopsy:

So… let’s just say that I’m going to do a post-mortem after this report is out into the market. Yep – we’re all into forensics now, with so many interesting metaphors such as the “death of internet marketing”.

Most people would have by now read Mike Filsaime’s “Death of Internet Marketing”, Rich Schefren’s “Internet Business Manifesto” etc, etc. In my opinion, the biggest issues have not been dealt with. Mike undoubtedly gives a fantastic exposition of what was and what is to be.

Why am I writing this? Because after looking at all the emails coming in about Mike’s report, I came to the conclusion that:

  • most internet marketers didn’t ‘get’ it. They said “it’s a good report”. That’s not what it’s about.
  • The reviews about Mike’s report were far too simplistic about implications about what he really had to say

Firstly, these reports really weren’t for the newbie in internet marketing. They are for experienced marketers who know what is happening in the industry. Second, it’s a foregone conclusion that you need to be more of an entrepreneur… not just a marketer.
For those of you who are unable to keep up with Mike’s brilliance, or think that this is the be-all and end-all of marketing strategy, most people have missed the basis of Mike’s report.

Component #1 – Don’t be lazy!

If you want to be lazy, you’ll go to the sharks. Most of the hardest working internet marketers are also the wealthiest. Again, I’m not suggesting that you are going to become wealthy by only working really hard. The truth of the matter is that working hard to achieve auto-pilot in your business does require a bit more strategizing and action.

Component #2 – Assess trends!

Staying outside of the box? Then you’ll definitely be very lost when it comes to assessing whether or not you should take on a business model like affiliate marketing, or ecommerce… because you have insufficient information to be able to decide. Assess trends. Watch the web. Look at all the stuff that is progressing right before your very eyes. Get on technology forums and learn, learn, learn.

Component #3 – Credibility As Weaponry!

Through all this hype and a very severe lack of information, it’s difficult to decide whether or not to buy one product or the other. The main deciding factor will come from someone whom you trust completely and will be willing to buy simply because you deem this person to be credible. So, build your credibility! It will take more than just one report to do this! Build your credibility! Set yourself up with the right people, credentials, etc. Or better still, get on one of my teleseminars.

Component #4 – Forward Strategy!

It’s not easy to move forward in internet marketing, but that’s often because one doesn’t have a clear direction in the first place. Vision, as Mike says, is important. I believe it’s more than just ‘vision’. It’s more like the ability to focus on what needs to be done, and just taking action and doing it, having already decided that it is something you will accomplish at all cost.

Too many people balk at doing the things that matter. They end up procrastinating! Okay, I’m not an angel myself 100% of the time. But think of where you are. For instance, you know for a fact that you need to create content for your site. Say you’re not a really good content creator. What next? Wait and hope that money will fall from the sky? I don’t think so! You still need to find a way to get it done. Or, make a way! You may have to think of ways to get your way even though you can’t do it yourself.

Component #5 – Polarity thinking… and the Stuart Slap!

When everyone is doing something, you have to do the complete opposite.

Look at the infamous Google Slap. If you’re not familiar, Google “slapped” people a number of times already. When people don’t provide good value, they get slapped. This is to force people to avoid their own impending doom. It’s like a parent slapping their children to not touch the burning flame. Still, people go ahead, get burnt, them blame the person they last encountered. Tsk. Tsk.

The internet marketing world is filled with sheep. One person goes there and everyone follows. This is good news for the person who knows how to exploit this situation. When everyone moves in one direction, they miss out opportunities that already exist.

One example is this – now everyone in Asia is heading and attacking the internet marketing niche. I know it’s not the right thing to do to monetize, and there are many other monetization sources out there. So what do I do? I spoil the market so that people will not be hoodwinked into buying non-value-for-money items. Is it a good strategy? Some people will hate me for it. But it will force the survivors up the chain, the credible ones will quadruple their income, and those who can’t handle the heat either give up or find another niche.

What next?

It’s not hard to understand. But the fact is, newcomers to the internet marketing world will look at these reports and say ‘what the heck do they mean’? Such things will garner a lot of value for the average internet marketer, but will hardly make sufficient sense to the average newbie in internet marketing. To them, it’s like “oh yeah – I’ll focus on my business strategy” or “sure, I’ll use a one-time-offer”. It seems like a ‘no-big-deal’ thing.

Well, of course. That’s because there IS no big deal. We’ve come full circle. If you don’t do it right the first time, conventional wisdom like “failing to plan is planning to fail” will suddenly make lots of sense. Are you willing to wait until that happens??

The Evolution Of Marketing Strategies

The truth is this – marketing strategies have been evolving. Every day, there is a new strategy or tactic pulled by someone to create the next wave in internet marketing. But the truth is that most of them start with a concept from thinkers everywhere.

“This Article Is Not Meant To Overwhelm You!”

Yes, be overwhelmed, if you choose. I am still stumped by the fact that beginners are still lagging so far behind. I can’t blame them, but I can blame internet marketers for not helping to chip in to clear this.

Excuse #1 – They are lazy

Interpretation – I’m lazy.

If you as an internet marketer are reading this and not going all out there to clear the air and help out building the market, the industry will become stagnant and there will be very little left that can be done in the industry. Mike’s prediction will then come true. We probably wouldn’t be able to sell anything because subscribers are going to be lambasted with emails over and over without the right ability to decide what to choose and why.

Most internet marketers are themselves lazy. That’s the plain truth, and many admit to that. But they are propagating the problem, not solving it. Instead, they will need to cultivate a voracious appetite for information in people who are completely new. Disagree with me all you want. You’re the one reading this article.

Excuse #2 – They are not technical

Interpretation – I can’t be bothered to look at ways in which newbies can learn easily.

As a trainer, my angle as always been to simplify, simplify, simplify. If I can make a complex process simple enough to follow, there will be understanding and comprehension. This is good enough to start. When someone says that there is a complete lack of understanding, then that same person is going to be the reason why I start to alter my instructions or the way I teach.

Excuse #3 – I don’t have enough resources

Interpretation – I’m not creative enough to find a better way.

All the experts out there had better find a way to utilize resources to make beginners learn in a more efficient way. Admittedly, I want to do this myself, but have failed in attracting the right learners much of the time, as well as to attract the right coaches. Too many times, people are in it just for the money. Selfish, selfish, selfish. It’s not wrong, it’s just selfish. Can you find better ways to do it? Challenge yourself!

The Newbie Phenomenon

For every one or two internet marketing gurus, there are several hundred newbies who develop. At the rate of growth of internet marketing, there will be far more newbies than there are experts. The lop-sidedness of this is true – only 5% of the population will earn a decent income from internet marketing related products. The next 10% will probably be working very hard and earning decent 6-figure incomes. The next 25% are probably working hard and earning a high 5-figure income, but the mean range of the next 35-40% of internet marketers are struggling with 4-figure incomes. What this also means is that 25-30% of every internet marketer’s list has a bunch of newbies who are afraid to start internet marketing and don’t have a clue what to do.

Here are typical mistakes newbies make:

1. Diving into the “internet marketing” niche.

I see so many newbies with ‘cut-and-paste’ approaches, attempting to encroach on the very large and highly profitable internet pie. I apologize in advance if you are one of these people. You will earn some income, but you won’t really make much. A couple of hundreds, maybe?

If you are one of these, you are the kind of people being described in Mike’s report. Students of the gurus and guru wannabes. In my opinion, the biggest issue alluded by Mike’s report goes FAR BEYOND what he actually mentions. It’s a common thing, but missing. It’s called research.

It’s so plain and simple, and all the information is literally right in front of your eyes. But you’ve been given so many opportunities that you don’t know which one to sell or to understand which niche to penetrate.

Key lesson: to be an excellent internet marketer and entrepreneur, you MUST know how to assess the market. You MUST know what weapons are at your disposal, and you MUST know how to make a decision about what to sell, who to sell it to, and how to go about doing it.

2. Affiliate marketing without ‘affiliating’

Don’t you think that the issue in people selling other people’s products is clear? People want anonymity. They want to sell something without having to put their picture on the web. This is silly. If you want to be an affiliate marketer, you have to learn how to do it without fear of being revealed. Unless, of course, you are an employee who doesn’t want to be caught.

Wait a minute – if you simply reversed the role, would YOU buy from someone who had something to hide? The whole idea about affiliate marketing is that people have forgotten that they need to be doing more “affiliating” than they do “marketing”.

Key lesson: Loyalty will be the determining factor in your business strategy.

3. UnCreativity – The Same-ol’ same-‘ol

Someone says “do a report” and you do it. Someone else says “use a drop cap” and you use it. I don’t mean to put down such information. I do believe that it has been useful to some extent. But my question is… how do YOU know?

The big irony is that the report entitled “The Death Of Internet Marketing” was being spread using the exact same mistakes that it talks about in the report itself! You see, the truth is you might be able to pull off the same stunt a couple of times, but on the third attempt… nah.

You cannot (and should not) re-use methods developed by other people. The ideas are already passé the moment they go out on the net – after people use it over and over, it’s like a degrading gene pool. If you want to do something outstanding, then innovate a little. It’s the small innovative tweak that gets people to smirk, nod their heads and say ‘wow, that was brilliant’.

If you don’t know, then you won’t know the foundational principles of how people react to your writings, reports, etc. It’s essential for you to be able assess their reactions and how they take action based on what you say, and to be able to do this well.

If you are just doing cut and paste strategies, sure you can work with your list for a while, but you are still not cultivating a relationship with them. You are merely overloading them with information.

Key lesson: If you are attempting to breach the internet marketing stronghold, you need to have far more than just used tactics and strategies. You have to think. You have to innovate. More on this later.

Other issues In Internet Marketing

1. Quality of products: no standards of assessment

What else did Mike say? He mentioned that many people are buying and buying into opportunities then heading off in all different directions. I see this happening right in front of my very own eyes. At the same time, he mentioned the concept of Web 2.0 and user generated content and the ability for users to rate and comment on a site. I’ve mentioned this several times in my internet marketing seminars. But the issue is, so what?

You need to be able to assess the quality of something. How well you can assess the quality depends on the level of the user. I mean a complete newbie will hardly be able to provide an effective evaluation from an internet marketing perspective. In addition, there is also a growing trend for internet marketers to provide rewards for testimonials. This is hardly a fair judge of a product.

As a trainer, I often request for feedback with a standard evaluation form at the end of my trainings. This form is created in order to assess specific elements in the training. The concept of training evaluation itself is a broad area, and if you’d like to receive my insights into this, you may do so at my Business Strategy section on my blog.

2. Marketer recognition

As you know, marketer recognition is an issue. Most people do not have the means to be able to establish a high enough level of credibility until they align with other top marketers. However, there is another way.

Be aligned with happy and satisfied customers!

Some of you might think that this is about building a really large testimonial list. Well, this testimonial list leverages on the psychology of social proof. However, if you are not schooled in logical analysis, you will not be able to pick out flaws in arguments. One such typical flaw is called the ‘slippery slope’ technique. “He was really good. He gave me a good product. Yeah.” What in the world kind of testimonial is that? How about this instead:

“Stuart, wow, you’ve made this a fascinating 2 hours for me. The chemistry is very good between us I love the things you’ve said and the questions you’ve asked. I’m deeply grateful to you for being so insightful as to the things that are important to [guerrilla marketers] everywhere.” ~ Jay Conrad Levinson

Satisfied? Happy? Well… you have to build this as part of your neurological hardwiring if you want to survive online. If you want to get more stuff out from where you are right now, join me to build a credibility plan.

3. Entrepreneurial effectiveness

I’m guilty of one thing – complaining that there isn’t enough effective business training for new internet marketers. And as a result of that, I got my just desserts – people asking me to be their business mentor and strategist.

In my opinion, business training is not just about taking a degree in business management and graduating top of the class. It’s about making a business come to fruition. These skills include a whole bunch of stuff such as knowing how to conceive a business idea and put it into a plan in the first place. Another is to know what your strengths are and put them to use, while knowing how to delegate to people who can use their strengths together with yours. This basically implies the need for leadership.

Most newbies are attracted to the opportunity, but not willing to make the time or effort. However, those who are leaders already take the next step and make this happen. Leadership in an organization is important – tons of authors have already made this clear, especially one John C. Maxwell, a very highly respected leadership thought leader. On the other hand, it may be that some people think of leadership as something so ‘normal’ they forget to revere the importance of its value in running a business.

The biggest mistake one will make is to say that it takes hard work. No it doesn’t. It simply requires an effective and systematic mobilization of resources to get your system to work.

4. Process thinking

Being able to create a system presumes you need to know systems thinking as well as process thinking. Both are part of the same thing, and one needs to recognize this. If you are unaware of the power of systems thinking and process thinking, it means you have not been honing your thinking capabilities.

One too many internet marketer has mentioned the need to learn to be physically ‘lazy’, but never mentally. I totally agree with this statement, but there needs to be more education to help you develop this competence of learning about process thinking. If, as an entrepreneur, you do not develop this capability, you will be incapacitated, unable to see the interrelations of a large variety of different things in the complex world of business. You will be unable to craft your own strategies. Jeff Walker is a clear example of how knowledge and clear thinking leads to powerful, powerful product launches.

Marketing Style And Competence

So, what does this mean to the average person?

I’d like to summarize and highlight a few competencies that you must know.

  1. Systems Thinking. Creativity and innovation.
  2. Rapid Learning Skills. NLP and Modeling.
  3. Writing and content building skills
  4. Online Leadership skills
  5. Personal Mastery
  6. Credibility Building Skills.
  • a. Rapport building
  • b. Selling and marketing
  • c. Managing your outsourced talent
  • d. Partnering and loyalty building skills

To gain access to knowledge, just join me on my site and there will be regular business tips and strategies that I’ll cover in upcoming trainings, teleseminars and online reports.

Three Types of Internet Marketing And Its Pros And Cons

Marketing is not just about going house to house promoting your products and services or paying thousands of dollars just to have a TV or radio commercial aired to let people know you are launching a product. With the help of the Internet, business owners, manufacturers and home-based job seekers will find that marketing can be done without spending too much money and at the same time being able to earn extra money.

The Three Common Types of Internet Marketing

There are actually three types of Internet marketing and I will address each one in detail. Then you’ll have enough information to help you decide whether this business is for you and if you will benefit more from one, two or maybe all three types.

1. Video Marketing

This advertising strategy is similar to how television ads work to promote a specific type of product or service. The only difference is that video marketing is now making its way to the digital world. It is viewed as a means of reinforcing an existing marketing campaign to help remind Internet surfers of products that are available. You can also earn more money by accepting advertisements which you can include in your video postings.

Advantages of Video Marketing

Social Media Friendly

It doesn’t take a genius to know that videos about product promotions and endorsements can be spread through social media. As a matter of fact, people can even hire social networking fanatics to spread videos by posting them on their walls and tagging their friends as well. Imagine a Facebook wall without tagged posts in forms of movie trailers, music videos, slide shows and product endorsements. It would be super boring and utterly plain.

Budget Friendly

This is considered to be one of the friendliest marketing strategies in terms of working within your budget. So if you are looking for a cheaper way to further promote and support your existing advertising campaigns, these videos can help you in a really big way. Posting on social networking sites such as Twitter, Facebook, MySpace or Orkut is completely free. Merchants can work with you by paying you a commission just to have their products advertised through your videos on YouTube.

Style Friendly

Forget about using old school flyers and sticky posters to market your business, services or creations. You now have an option to advertise in style through Internet marketing. People who are into staying connected and finding everything they want in a snap would find video marketing a really effective and helpful way to shop and look for services without much effort.

Location and Target Friendly

You can specify your target audience as well as the locations where you would like your videos to be shown. This works regardless of whether you have a local business that you would like to promote or if you’re hired to make videos for nationwide businesses.

Disadvantages of Video Marketing

There are several things that you might call limitations in terms of using video marketing as an Internet business model. Consumers will not be able to physically take a sample of the products that you are promoting. If you are the one in charge of coming up with the video, you need to have the required skills to make the video ad so the final product is flawless. Another fact to consider is that some videos are believed to be scams, so be careful with regard to the ads that you respond to.

How to Start Video Marketing

Make a profitable business venture through video marketing and here’s how you can be the king of Internet businesses:

I) Be a video editing master. If you are into video making and you have the skills to turn simple storylines or concepts into amazing videos, this is the perfect business for you. Be creative and you can become successful.

II) Invest in video editing programs and software which can be pretty easy to find. There are some that are highly sophisticated and expensive but you can also purchase software that’s very affordable, user friendly and is still able to create fantastic video effects as well.

III) Find your target market. Remember that you can choose which kinds of videos you want to make so think about your concepts, ideas and the types of products that you want to work on.

2. Email Marketing

Making extra money can be done through email marketing. If you are constantly online checking your emails or chatting with your friends, email marketing can be your way to earning enough to start a permanent Internet business. You can send emails to promote products, services and events. Email marketing can help retain loyal clients so you need to appreciate the value of the business they bring in.

How will You Earn Money through Emails?

Email marketing requires you to have a target list of recipients – a list of people who are scheduled to receive your email advertisements. If you’re working for an online company that usually sends out newsletters and virtual coupons to their customers, you can get your updated list from them. To get your lists of recipients organized, an autoresponder can be of great help.

You also have to collect new email addresses by getting people to subscribe to your emails. So how can you convince guests to subscribe? You can send free gift cards, coupons, newsletters, articles, eBooks and other useful products that will be of some benefit to them.

Once you have a regular email following, you can earn money from selling good quality products or services to your list of subscribers. Be careful that you don’t overdo the sales-type emails or people will unsubscribe very quickly.

Choose from three types of email marketing: Direct email, retention and advertising for other people.

Advantages and Disadvantages of Email Marketing

This is a business that you can run without spending too much money. This low-cost business can help you earn money faster than you can take a dollar out of your wallet. You can also reach your target client instantly. Another good thing about email marketing is that you can add a touch of creativity through personalized emails.

Businesses also go for this type of Internet marketing to reach out to a lot of people without spending too much on snail mail or hiring people to distribute flyers or put up posters. At the same time, including complementary gift coupons in your emails is a great way to keep your loyal customers happy.

On the other hand, there are several downsides to email marketing. Sometimes Internet connection glitches can cause email delivery failures so members of your list don’t receive whatever you’re sending them. It can be dangerous to send the same email more than once in case it’s viewed as spam and you get marked as a spammer. If this happens, you will be completely blocked from their virtual mail boxes.

Spamming also started the feud between email marketers and the law. Due to the increase in the number of hackers and spammers in the virtual world, laws have been passed to punish those who are found guilty of spamming.

3. Article Marketing

Write your way to a successful Internet business through article marketing. This viral marketing tactic is all about writing and hiring freelance writers to compose ads and feature articles to promote their businesses, products and services. These articles are usually keyword-centric, which means that when you write for a client, you will be asked to compose your articles around specific keywords or phrases. These words are then linked to the client’s actual website.

Tips to Start Earning Money through Article Marketing

Remember that if you want to earn money through this Internet business model, you have to be specific about what you write because article sites such as About.com, and eHow.com are very particular about the content of each article they receive. If your posts have passed their quality checks, you can be sure that you’ll get paid for your work. All important information should be included in your articles and a resource box needs to be added if you’re quoting lines or phrases from existing posts on the Internet.

You also need to find clients that will pay on a regular basis and agree on what that basis will be. If you are wondering how you are going to get paid, there are several ways to receive money from clients. They include: direct deposits, credit cards, moneygrams and online payment transaction sites such as PayPal.

Advantages and Disadvantages of Article Marketing

If you are seriously thinking about taking on article writing, you need to understand the benefits you can get out of this business. One positive thing about article marketing is the fact that finding clients is not that difficult, although it will depend on how much you’re willing to accept to do the work.

There are tons of legit online job postings for content writing so there would be potential jobs available a lot of the time. Another great thing about this is that payment can be received instantly. Depending on your agreement with your clients, you can get paid straightaway, weekly, fortnightly or monthly. Experienced writers should be able to write about a wide range of topics. The more flexibility you have in this area, the more work you will be able to do. Work can include: articles, blog posts, product reviews, news items, product intros, eBooks, reports, resumes and much more. Your working week will be filled with variety and new things to write about.

When it comes to the “cons” of article marketing, there are several points that you also need to consider. Since there are thousands of article writers that are competing for jobs, there will be times when you will be offered low rates. This means there is no guarantee that you will be earning thousands of dollars at a time. The chances of having duplicates or articles having similar content is very high. You may end up revising your material just to meet client requirements.